Your Publishing Partner

Guiding Authors to Success in Self-Publishing

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Who We Are

Empowering Non-Fiction Authors with Expert Guidance

At AuthorWing, we help non-fiction authors navigate the often confusing world of self-publishing with clarity and confidence. Our approach is practical and experience-led, shaped by years spent writing, publishing, and marketing books ourselves.

Rather than offering one-size-fits-all solutions, we focus on honest guidance and tailored support — whether that’s helping authors understand their options, make informed decisions, or avoid unnecessary costs and services they don’t actually need.

With over 15 years of hands-on experience in publishing, content creation, and digital marketing, AuthorWing brings together real-world knowledge from across the industry. We remain actively involved in writing and publishing, which means our advice reflects the realities of today’s publishing landscape

Our Journey

From Passion to Profession: Our Story

AuthorWing was born out of first-hand frustration. After years in the publishing world, we repeatedly saw new authors being charged excessive fees for services that were poorly delivered — or never needed in the first place.

With over 15 years of experience and more than 200 books published, we know that publishing does not have to be expensive, confusing, or opaque. Yet too often, it’s presented that way.

We created AuthorWing to share what we’ve learned, to bring transparency to an industry that often lacks it, and to give authors confidence in the decisions they’re making. Everything we offer is rooted in practical experience, honesty, and a genuine desire to see authors succeed on their own terms.

Importantly, AuthorWing is not run by people who have stepped away from publishing. Writing and publishing remain our primary work. We are actively releasing books, working with editors, designers, and platforms, and navigating the same changes and challenges authors face today. That means our advice is always current, and informed through real, ongoing experience.

Our Mission

To empower self-published non-fiction authors through expert consulting, ensuring their unique stories are published effectively and reach the audiences they deserve.

Our Values

We value integrity, creativity, and a commitment to excellence. Our mission is to elevate the quality of self-publishing while supporting authors in their journey to share their voices.

Meet Our Team

Who You’ll Be Working With

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Jenny Goldmann
Co-Founder and Author Consultant

Jenny Goldmann is a British–Australian nonfiction author and publishing consultant with over a decade of experience in both traditional and digital publishing. Trained as a journalist, she went on to work in Australia’s leading digital agencies, supporting global brands across copywriting, publishing, content marketing, SEO, graphic and web design, social media marketing, and strategic consulting.

Jenny published her first book in 2012 and transitioned to full-time self-publishing in 2017. She has since published more than 75 books and is a certified Amazon Ads specialist. Now based in Spain with her husband, baby daughter, and three cats, she remains actively immersed in the publishing industry while supporting authors through AuthorWing. She has a passion for languages and culture and speaks English, German, and Spanish.

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Co-Founder and Digital Marketing Consultant

Philipp Goldmann is a digital marketing consultant with nearly a decade of experience specialising in social media marketing and data analytics. His work focuses on data-driven strategies that help clients achieve measurable, sustainable results rather than relying on guesswork or trends.

Philipp works with clients across the German-speaking world as well as in English. Alongside his own consulting work, he has collaborated closely with his wife Jenny since 2020, translating, publishing, and marketing her books for German-language markets.

Join Us Today

Start Your Publishing Journey with AuthorWing Now!

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